Lead capture and fast replies for trades and home services
Velora gives trades and home service businesses a qualifying form that sorts incoming work by job type, urgency and location before you stop what you are doing to answer it. You are alerted by push and email within about 60 seconds of a job coming in, with a reply already drafted. If you are on a job and cannot respond, automatic follow-ups run at 60 minutes and 24 hours.
Why does response speed matter for home service businesses?
The hardest part of running a trade is that leads arrive while your hands are full. A homeowner with a leak is ringing down a list, and the job goes to whoever answers, not whoever is best. Getting the enquiry qualified and a holding reply sent while you are still on the previous job is the difference between winning that work and losing it to the next name on the list.
The general evidence is covered on the speed to lead page: the most cited study found firms contacting a lead within an hour were nearly seven times more likely to qualify it than those contacting an hour later.
What questions would you ask on the form?
Whatever you like — Velora has no built-in question set and never writes questions for you. As a starting point, most home service businesses ask something close to:
- What kind of work do you need doing?
- Is this an emergency or can it be scheduled?
- What is your postcode?
- Is this for a home you own or rent?
- Do you have photos of the problem?
Questions branch, so the answer to one decides what gets asked next, and you can set a qualifying rule on top. For example: Treat emergency jobs inside your service area as qualified and send them your fastest callback template, while out-of-area enquiries get a polite decline that suggests when you do travel.
What happens after someone completes the form?
- Immediately
- The enquirer gets an automatic acknowledgement, including your booking link if you have set one.
- Within ~60 seconds
- You get a push notification and an email with their answers and a drafted reply.
- At 60 minutes
- If nobody has made contact, the enquirer gets a nudge and you get a reminder.
- At 24 hours
- A final escalation alert to you if the lead is still untouched.
- As soon as you reply
- Every automatic follow-up stops permanently.
Common questions from home service businesses
- Can I use this without a website?
- Yes. Every form has a hosted link and a downloadable QR code, so you can put it on a van, a flyer, a business card or a social profile without owning a website at all.
- Can I stop wasting time on out-of-area jobs?
- Ask for a postcode and write a qualifying rule around it. Out-of-area enquiries still get captured and get your declined reply template, so nobody is left without an answer.
- What if I am up a ladder when a lead comes in?
- Nothing is lost. The lead is captured with an automatic acknowledgement to the enquirer, and if you have not made contact after 60 minutes Velora nudges them and reminds you.